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Creativity School


Oct 27, 2022

This week on Creativity School I’m talking to Justine Tiu, co-founder of The Woobles, a company that makes learn-to-crochet kits for complete beginners and helps them build confidence and see their own potential to grow not just in crochet, but in life. Justine shares her story of how she went from working as a User Experience Designer at Google to starting up The Woobles. In just 2 years, Justine has taught 100,000 people how to crochet, sells her crochet kits in retail stores, released a new book, and been on Shark Tank!

We discuss the ups and downs Justine experienced as she built her company and how she overcame self doubt along the way. Justine also shares how she grew her self confidence through learning crochet, and why she loves helping people remember that it doesn’t matter how old you are, how busy you are, or how crafty you are - you can always learn something new and grow your self confidence, one baby step at a time. Join us as we share why having a growth mindset is crucial to learning and why you don’t need your work to be 100% perfect before you release it into the world.

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