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Creativity School

Apr 22, 2019

What if you could monetize your creative project and turn it into a profitable side hustle? Today’s Creativity School guest Dielle Charon, is an expert at helping people achieve exactly this and she’s here to share all her juicy tips with us in this conversation.

Dielle is a Business Coach, helping other driven and passionate side hustlers finally quit their full time jobs and live a life of freedom. And Dielle walks the walk - she currently runs her extremely profitable coaching business as a side hustle! Despite her crazy demanding day job, she was able to match her 9-5 salary within three months of starting her business.

You probably know by now that I started my photography career as a side hustle back in 2008. I know a thing or two about how to monetize your creative passion projects, but Dielle taught me SO MUCH in this conversation, she blew my mind. We talk about how to make sure your business idea is suitable for the market, how to manage your time when you have a busy day job, and how to avoid “Shiny Object Syndrome” so you can set goals and stick to them. Dielle also shares great advice on when it’s ok to quit your side hustle. We talk about so much more and she has a a wealth of great advice, so you might want to grab a pen and take some notes for this one!


**Today’s episode is brought to you by Audible! If you want to get started with a free audiobook download and 30 day free trial head over to at


Mentioned in this episode:

  • The first steps to monetizing your creative passion project

  • Why you have to find a gap in the market

  • How to validate your side hustle idea with  “coffee chat calls”

  • What branding is and why it’s important 

  • How to balance your side hustle with a day job and manage your time productively

  • Why Dielle recommends 90 day goals and how they can give us permission to focus on the things that matter to our side hustle

  • The impact of side hustles on your relationships and how to balance both

  • Shiny Object Syndrome and how that harms our productivity

  • Why you have to serve the business, and not your every passion and whim

  • Dielle’s advice on when it’s ok to quit your side hustle



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